max.

The personal assistant who's got you.

Max works for busy founders and small-business owners. Talk to it the way you'd talk to a trusted colleague — it reads what you let it, drafts what you need, keeps an eye on what matters, and checks with you before anything goes out.

Be first in line Launching 2026 · web & iPhone · Southeast Asia first

No manuals. no dashboards. no jargon.

Things you can just say

What did my ads do last week?

Max: Spend was down 12%, but you got 9 more enquiries than the week before. The Friday post did most of the work — want the one-page summary?

Chase the unpaid invoices — nicely.

Max: Three are overdue. I've drafted a friendly reminder for each — have a look and I'll send the ones you approve.

Every morning at 8, brief me on my day.

Max: Done. Tomorrow at 8 you'll get your meetings, anything urgent in your inbox, and the one thing you shouldn't forget.

Draft a reply to Sarah — friendly, but firm on the price.

Max: Here's a warm draft that holds the line at your quote. Nothing sends until you say so.

Keep an eye on the Bitcoin price for me.

Max: Watching. I'll tell you if it moves more than 5% in a day — quietly, no noise.

Put yesterday's meeting notes somewhere I'll find them.

Max: Filed under the Hartono deal, with the two follow-ups added to your tasks. The recording's linked if you ever need it.

How it works

Like a colleague, not another app to learn

one

You talk

In plain words, in your own language. No setup wizards, no manuals — if you can send a text message, you already know how to use Max.

two

Max works

It connects to the tools you already use — your email, calendar and documents — and does the actual work: reading, drafting, watching, reminding. Even while you sleep.

three

You stay in charge

Anything that leaves the building — an email, a change, a payment reminder — waits for your OK first. Always.

A quiet promise

Your business stays yours

Max only sees what you choose to connect, and you can disconnect anything — or walk away entirely — in one step. We don't sell your data, we don't show you ads, and we never share one customer's information with another. You pay a simple subscription; that's the whole business model.

The fine print, in plain language: privacy · terms.

Bring the calm of having someone on it.

Be first in line A short note is enough — we'll reply personally.